Monday, 2 January 2012

Evaluation Q.2. How effective is the combination of your main product and ancillary texts?

Our magazine advert compliment to the other aspects which makes our main product in many ways. The ways that our magazine advert compliment the other aspects are things such us the main focus on the two performers in the music video. During our studio shoot we direct more light on Dee to enhance that he;s the main performer, we carried on this idea on out magazine advert; as you can see Gilbert( the back ground performer) has more dark shade and dark atmostphere around him to in comparison to Dee(the main performer) has a light shade and a bright atmosphere on the magazine advert. This technique was to show our target audience who's the main performer and you can also spot this technique in our music video. The information on the magazine advert also relates to out main product. Top right Conner contains the album name, bottom left Conner shows our target audience where they can purchase our product. The information on the bottom half of the magazine advert tells our audience when the release date is and also who the song is made by, finally there is a sticker of the distribution logo on the left bottom Conner.
However we also linked our album cover to our music video. We link our album cover to the music video in ways such as the music video's song and the storyline of the song.We decided to put the main performer in front of the album cover because he was featured more in the music video, doing this curry on the idea of showing the main artist to our target audience.As you can see we have made the metals in the album cover shiny this is to connote the the story line of him being rich now. We wanted to draw the attention of the audience to the main performer so we limited the amount of text we put on the album cover. As you can see from the album cover located on the left of the screen, the text are small and there's only two lines of text.

The advert and some aspect of the cd cover will help to sell our product because firstly, the cd cover is appealing, and secondly the advert shows the audience where they can purchase our product from. we used some online markets such as itunes,7digital and hmv.com.

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